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Training and Technical Assistance

Attendance at theUniversityofSouth Florida Social Marketingconference and field schools, a selection of courses offered in an intensive five-day format, wouldbe extremely helpful with respect to understanding marketing principles. TheFloridaPreventionResearchCenterat theUniversityofSouth Floridaprovided this training inKentucky.  Training in social marketing from other sources may also prove helpful.

  • The Universityof South Floridaprovides an annual training on social marketing in partnership with the Academy for Educational Development.  www.cme.hsc.usf.edu/smph/
  • The CDC’s Division of Nutrition, Physical Activity and Obesity has social marketing resources, including a web-based training for public health professionals about how to use social marketing to plan nutrition, physical activity, and obesity prevention programs: http://www.cdc.gov/nccdphp/dnpa/
    socialmarketing/index.htm